Message #34 From:
NewsBot Date: February 25, 2008 04:04:55 PM
China YouTV JV Partner Signs Agreement to Host "Video Creativity Competition" on CnBoo
China YouTV Corp. (OTCBB: CYTV), a publicly traded company that
provides online video viewing services through its CnBoo web site in
China, reports that its Chinese Joint Venture Partners HuaJu and
Hangzhou Julian Technology Co., Ltd. (Julian) have signed an agreement
to jointly host a Video Creativity Competition on CnBoo.
The contest began on January 7, 2008 and will last for eight weeks.
According to the contract, HuaJu will provide technical support and
launch a dedicated channel on CnBoo for the contest. All candidates can
join the competition and upload their video to CnBoo. Total prizes of
RMB9,000 (approximately US$1,300) will be provided by Julian.
According to data from video contest clearinghouse VidOpp.com, 192
video contests with cash prizes were featured on variety sites in 2007,
with prizes totalling $1,095,425. Video contests may be held for any
number of reasons - to encourage brand loyalty, to create new viral
video sensations, or to leverage "crowd-sourcing" for new entertainment
concepts - but one thing is certain: video contests are on the rise.
Big brands such as Home Depot, LG Electronics and Sony have been
getting into the act and have been successful in promoting related
projects or increasing recognition and interest from customers. HuaJu
is following this trend to increase membership and raise awareness of
CnBoo.
"Taking a great idea from concept to completed product is quite
possible using today's technology. Oftentimes, the only thing that
prevents individuals from generating revenue from a completed product
is an inability to share it with the public. For this reason, we are
glad to provide a platform to all candidates who have a concept they
want to show the world," said Mr. James Wei, CEO of CYTV. "With this
contest, anyone can demonstrate their talent to the public, not just
netizens. All of these efforts will translate into increased value of
the Company."
The Company signed a Definitive Agreement with HuaJu to set up a
Joint Venture in China on March 16, 2007. According to the Agreement,
the China YouTV Corp. owns 51% of the joint venture company and will
provide the required working capital for the Joint Venture. HuaJu will
be in charge of the daily operation of the Joint Venture. HuaJu has
agreed to conduct its video sharing business only through the Joint
Venture, and has agreed to contribute its web site, www.CnBoo.com and customer contracts to the Joint Venture.
www.CnBoo.com
("CnBoo") is the online video site belonging to the Joint Venture
established by China YouTV Corp. and HuaJu. It is a video viewing site
and social networking site that allows users to create their own
profiles, post videos, and comment on each other's posts.
The CnBoo web site is similar to YouTube (www.YouTube.com),
the No. 1 online video site in operation. Within less than 2 years,
CnBoo already has over 1.2 million members and over 2 million pieces of
original digital video (DV) shorts.
In order to increase membership and brand name awareness as well as
moving the company towards sustained profitability, we have worked both
on-line and off-line.
On-line:
1. HuaJu has signed a series of agreements to enhance its on-line content for raising brand awareness and membership.
- Travel
- launched a video site of CCTV's TV program "Exploring High and Low".
- launched value-added travel services together with ManGocity.com.
- Entertainment & Events
- Sulake Corporation Ltd. (HABBO) to host "HABBO Original DV Shorts Contest" on CnBoo;
- VVSky Broadband Media Group to acquire short video programs to feature on CnBoo;
- Beijing TaiDe Interactive Technology Co. Ltd. to cooperate on video sharing contents;
- BeiJing SiHaiDongXing Culture and Media Ltd. to develop online videos for high-speed internet users;
- Youyi Chunqiu Network Technology Ltd. Co. to promote online game "Pick" on CnBoo;
- Asia Media Group to promote "Creative Tube"-Global Awards of Chinese New Media Creative Tube Contest on CnBoo;
- Music
- Music Nation Records Company Ltd. to use its audio and video files on CnBoo;
- Shanghai Yue Sheng Information Technology Co., Ltd. to launch an exclusive music shopping channel on CnBoo;
- Beijing Da Sheng Chang Xiang Culture Broadcasting Co., Ltd. to promote an album of Chinese pop star Zhang Bo Hong on CnBoo;
- Beijing Baiyi Xingtu Culture Co., Ltd. and Beijing Bermu Culture
Development Co., Ltd. to launch online streaming service on CnBoo;
- Beijing Tianyu Brothers Information Technology Co., Ltd. to enhance the online content of CnBoo's new music channel;
- Beijing Feixingzhe Records Co., Ltd. and Beijing Dasheng Xianzhi
Culture Co., Ltd. to legally broadcast new songs on CnBoo's Music
Channel;
- Comedy
- Bejing Megadia Company to host Humor channel on CnBoo;
- Advertising
- Unlimited Chance Technology Development Co., Ltd. to share and exchange advertising resources;
- Shen Zhou Yipin Advertising Co., Ltd. to promote CnBoo on trains.
2. The Company has signed several revenue-based contracts to move towards sustained profitability.
- 21Century Network Co.: signed a cooperation and revenue sharing agreement for "Special DV Shorts" channel on Vnet;
- TianWeiYuanChang Co.: HuaJu is entitled to 70% of the profit from online advertisements with TianWei content;
- Beijing Jiahe Interactive Network Technology Co., Ltd.: Both
parties work together to launch a new category "Video House" on CnBoo.
HuaJu will be entitled to 40% of revenue generated from the
advertisements;
- Shanghai Vekee Advertising Co. Ltd.: signed a long-term revenue based contract to distribute advertisements on CnBoo;
Off-line:
HuaJu has signed several agreements to promote its 3G space cards as well as to increase the brand name awareness.
1. Cooperation with Gome: The Company signed a contract with Gome to
use its publicizing platform to promote CnBoo and 3G digital space
cards, meanwhile the Original DV contest will be hosted in Gome's
selected stores during major Chinese holiday.
2. Cooperation with Z-CARD UK: The Company has been officially
appointed as the first agent for Z-CARD's advertisements of major
consumer sectors in Greater China.
3. Cooperation with APEPCY (AIDS Prevention Education Project for
Chinese Youth): The Company was exclusively authorized by APEPCY to
negotiate with media operators using LED displays with respect to the
cooperation issues concerned. If the Company successfully locates media
operators, all LED displays will have CnBoo's logo on them.
4. Cooperation with Cai Hua Media AD Ltd. (Cai Hua): Cai Hua
authorized HuaJu to use all LED Screens located in central regions of
Hangzhou, Wuhan and Shanghai to broadcast advertisements. HuaJu has
made a quotation of 4 RMB per second on average to re-sell the time
slot to other customers.
Recent Ranking:
The Company has shown increasing popularity as its CnBoo web sites
have been ranked No.1 on Microsoft Live, No.1 on GoogleChina, No.7 on
BaiDu, No.11 on Yahoo China and No.12 on GoogleChina when searching
for keywords: "on-line video", and "on-line video sharing web sites"
recently. The Company has also launched its new version for enhanced
functionality.
The Company has changed its name to China YouTV this year to reflect
its new business operations: the fast growing video sharing web site
market in China.
Forward-looking statements
This report contains "forward-looking" statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange Act of 1934, as amended. All statements
other than statements of historical facts included in this report are
forward-looking statements. Forward-looking statements involve risks
and uncertainties including, but not limited to, economic and political
factors; developments of the Chinese and North American markets and
changes in regulatory matters; our business strategies and future plans
of operations; the market acceptance and amount of sales of our
products and services; our historical losses; the competitive
environment within the industries in which we compete; and our ability
to raise additional capital, currently needed for expansion.
The Company cautions that forward-looking statements are subject to
certain risks and uncertainties that could cause actual results to
differ materially from those indicated in the forward-looking
statements due to several important factors.