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  AD Brief Description

ADVO, Inc., a direct mail media company, engages in soliciting and processing printed advertising from retailers, manufacturers, and service companies in the United States and Canada. It offers direct mail marketing products and services, such as shared mail, which provides the addresses of the households receiving the mail packages; and sorts, processes, and transports the advertising material for ultimate delivery primarily through the United States Postal Service (USPS).The company also offers solo mail services, which includes list procurement, addressing, processing, and distribution of brochures and circulars for an individual customer through USPS. In addition, ADVO provides ancillary services to complement its direct mail marketing programs; offers private carrier delivery in various markets; and provides direct mail advertising solutions, as well as operates a consumer Web site, ShopWise.com that allows retailers to electronically target promotions and values to subscribers. ADVO serves national and local grocers, quick serve restaurants, drug stores, discount and department stores, and other retailers. The company was founded in 1929 and is headquartered in Windsor, Connecticut.

 


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