Message #13 From:
NewsBot Date: September 28, 2007 02:50:50 PM
Adams Golf Expands IDEA Lineup With Easy-To-Hit IDEA a3OS Hybrid Irons
Adams Golf (OTCBB:ADGOinvestment forums), the leader in hybrid iron technology and maker
of the best selling hybrid iron franchise of all time, announces the
launch of its new Idea a3OS Hybrid Irons. With the goal of creating the
easiest-to-hit set of irons in golf, Adams Golf engineers integrated six
hybrids with two cavity-back short irons to achieve results that the
maximum-game improvement category has never seen. Built with Boxer
Technology™, the latest breakthrough in hybrid
shaping and performance, the Idea a3OS set delivers a category-leading
MOI that translates into extreme forgiveness, increased ball speed for
greater distance, and more spin resulting in a high-launch trajectory
and more carry distance. A fluid transition through the set allows for
consistent distance gapping so that the player has the perfect club for
every shot.
“We’ve maintained a
leadership position in the hybrid iron category for years and our
experience and expertise is evident with the superior performance and
maximum-game improvement features of the Idea a3OS Hybrid Irons,”
said Chip Brewer, Adams Golf president and CEO. “We
answered the challenge of making this new hybrid iron set outperform the
previous version, Idea a2OS, as well as making it the easiest set of
irons to hit on the market. Since Idea a2OS was a market share leader we
felt it was imperative to set our sights on making this product even
better for this segment of golfers looking for more benefits and better
playability.”
The Idea a3OS sets will begin shipping Oct. 1 with Suggested Retail
Pricing of $799.99 for the Men’s, Women’s
and Senior’s 8-piece graphite sets and $699.99
for the Men’s 8-piece steel set. Integrated
sets, complete with woods, bag and putter will include the Senior’s
and Women’s 13-piece sets ($999.99) and a
Women’s 8-piece set ($699.99). The integrated
sets will begin shipping Nov. 1.
This press release contains "forward-looking statements" made under the
"safe harbor" provisions of the Private Securities Litigation Reform Act
of 1995. The statements include, but are not limited to statements
regarding our ability to continue manufacturing products that are
commercially acceptable to consumers and statements using terminology
such as "may," "will," "expect," "intend," "estimate," "anticipate,"
"plan," "seek" or "believe." Such statements reflect the current view of
the Company with respect to future events and are subject to certain
risks, uncertainties and assumptions related to certain factors
including, without limitation, the following: product development
difficulties; product approval and conformity to governing body
regulations; assembly difficulties; competing product introductions;
patent infringement risks; uncertainty of the ability to protect
intellectual property rights; market demand and acceptance of products;
the impact of changing economic conditions; the success of our marketing
strategy; our dependence on a limited number of customers; business
conditions in the golf industry; reliance on third parties, including
suppliers; the actions of competitors, including pricing, advertising
and product development risks concerning future technology; the
management of sales channels and re-distribution; and one-time events
and other factors detailed under "Risk Factors" in our 10-Ks, 10-Qs and
other Securities and Exchange Commission filings. These filings can be
obtained by contacting Adams Golf Investor Relations.
Although the Company believes that the expectations reflected in such
forward-looking statements are reasonable, it can give no assurance that
such expectations will prove to be correct. Based upon changing
conditions, should any one or more of these risks or uncertainties
materialize, or should any underlying assumptions prove incorrect,
actual results may vary materially from those described herein. Except
as required by federal securities laws, Adams Golf undertakes no
obligation to publicly update or revise any written or oral
forward-looking statements, whether as a result of new information,
future events, changed circumstances or any other reason after the date
of this press release. All subsequent written and oral forward-looking
statements attributable to the Company or persons acting on its behalf
are expressly qualified in their entirety by the applicable cautionary
statements.
