TMS News Shoot, Share, and Save Holiday Memories in a Snap with the New RCA EZ105 Small Wonder Digital Camcorder
NEW YORK--(BUSINESS WIRE)--With no bulky tapes, discs, or special batteries to buy, capturing all
your favorite holiday memories is easier than ever with the new RCA
EZ105 Small Wonder digital camcorder, available now. Building on the
initial success of the RCA Small Wonder introduction, the new EZ105 adds
more built-in memory and makes it easy to shoot video, share video with
friends, and save video to your PC or to a DVD. Whether spontaneously
recording everyday experiences or shooting your own video for uploading
to a favorite website, the EZ105 is compact enough to fit in a pocket or
small purse and allows anyone to easily capture video.
Survey Says:Small
is Better
A recent survey of more than 100 Small Wonder owners, conducted by
Thomson, found that while nearly two-thirds of RCA Small Wonder owners
also own a conventional camcorder, the Small Wonder is used most
frequently by most of them. This same survey also indicated that Small
Wonder owners use the camcorder for a wide range of activities including
picnics, parties, sporting events, work related events, children’s
events, and other everyday moments – affirming
the versatility and flexibility of this device. In addition, owners of
the camcorder also expressed high satisfaction with ease of use,
portability, design, and durability. Survey respondents asked for more
recording time than the 30 minutes built-in to the first Small Wonder
model, and the EZ105 delivers with up to one hour of recording time.
“The EZ105 is a great product for a myriad of
users, from real estate agents, vacationers, insurance adjusters,
overseas adoption agencies, and video bloggers to busy parents and even
those who are simply put off by the complexities of traditional
camcorders,” said Dan Collishaw, Chief
Operating Officer of Thomson’s Audio/Video and
Accessories business. “With the growing
popularity of online video sharing, the RCA Small Wonder is the perfect
companion for on-the-go videography. It’s so
easy to shoot your video, copy it to a PC, and then email or upload it
to a website. The EZ105 is the perfect solution.”
Easy to carry along anywhere, the EZ105 eliminates many of the
complaints consumers have about typical camcorders. With this “point-and-shoot”MPEG-4 digital camcorder there are no tapes or disc to buy, and the
device runs on standard AA batteries, meaning there are no batteries to
charge or cumbersome equipment to lug around. Capable of recording 60
minutes of standard-quality video or 30 minutes of high-quality video,
the EZ105 is always ready to capture any spontaneous moment –
it’s as easy as turning on the power button
and pressing the red “record”
button. Consumers can playback clips on the camcorder’s
1.5-inch LCD screen, and unwanted clips can be deleted with the touch of
the “delete”
button.
Sharing video clips is easy, too. The EZ105 connects directly to a TV
set for immediate viewing, or individual clips can be transferred to a
computer via the built-in USB arm. According to the Small Wonder owner
survey, 79 percent of Small Wonder owners effortlessly download their
clips to a computer in this manner. Since there’s
no software to install (software is built into the camera itself), the
RCA Small Wonder makes it simple and speedy to archive, compress, and
e-mail favorite clips to friends and family. Showcasing the clips on
popular video sharing websites is a cinch as well. Just use the built-in
USB arm to transfer and save the clips to your desktop, and merely
upload to your favorite website. There are no confusing software
conversion programs or removable discs to worry about.
The RCA Small Wonder EZ105 ships with a full accessory kit including a
wrist strap, two AA batteries, and a TV/AV output cable to allow easy
connection to a television. For added convenience, the unit also comes
with a built in tripod mount that allows everyone to be part of the
movie.
Consumers can learn more about the RCA EZ105, which will replace the
30-minute EZ101 model, at www.mysmallwonder.com.
Now available nationally at all Kmart Stores, other retailers, and on www.mysmallwonder.com,
the suggested retail price is $129.
Certain statements in this press release, including any discussion of
management expectations for future periods, constitute "forward-looking
statements" within the meaning of the “safe
harbor” of the U.S. Private Securities
Litigation Reform Act of 1995. Such forward-looking statements are based
on management’s current expectations and
beliefs and are subject to a number of factors and uncertainties that
could cause actual results to differ materially from the future results
expressed or implied by the forward-looking statements due to changes in
global economic, business, competitive market and regulatory factors.
More detailed information on the potential factors that could affect the
financial results of Thomson is contained in Thomson's filings with the
U.S. Securities and Exchange Commission.
About Thomson - Partner to the Media & Entertainment Industries
Thomson (NYSE:TMS)(Euronext Paris:18453) provides services, systems and
technology to help its Media & Entertainment clients –
content creators, content distributors and users of its technology –
realize their business goals and optimize their performance in a rapidly
changing technology environment. The Group is the preferred partner to
the Media & Entertainment Industries through its Technicolor, Grass
Valley, RCA and Thomson brands. For more information: www.thomson.net.
