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Message #56
From: Stock News Bot
Date: January 11, 2007 04:55:00 AM

ARIS News Stens Corporation Selects ARI's PartSmart(R) Electronic Parts Catalog

MILWAUKEE--(BUSINESS WIRE)--ARI (OTCBB:ARIS), a leading provider of technology-enabled business solutions that help equipment dealers, distributors and manufacturers build sales and profits, announced today that Stens Corporation of Jasper, IN has selected ARI’s PartSmart® electronic parts catalog for use by their more than 50,000 dealers worldwide and their internal help desk. Stens supplies replacement parts and accessories to more than 50,000 dealers worldwide through its U.S. and International distribution network and is a respected member of the Outdoor Power Equipment Aftermarket Association. Stens Corporation is a subsidiary of Ariens Company, a manufacturer of premier lawn and garden equipment.

Under the agreement, ARI will manage, convert, distribute and support Stens’ ARI electronic parts catalog. ARI and Stens are currently working to complete the initial data conversion and publication of the PartSmart catalog which will include the complete line of Stens brand parts, including Firecracker, Elite 400, Mega-Fire, StenMix, The Edge, True Blue belts and the Platinum blade series. In addition, the complete line of replacement parts, including air filters, belts, blades, lubricants as well as replacements parts for chain saws, lawnmowers and snowthrowers will also be available. The first catalog is expected to be available in early Spring and will be updated quarterly.

“As our worldwide presence continues to grow, it is even more important for us to provide our dealers and distributors with access to the parts and pricing information they need to be successful,” said Peter Ariens, president of Stens. “We selected ARI for three reasons. First, ARI has proven to be a strong, reliable partner for Ariens, our parent company, providing their dealers and distributors with access to the most up-to-date parts and pricing information for more than 10 years. Second, ARI has strong ties to the Outdoor Power Industry and is the recognized de facto standard for parts catalogs. And, finally, since the majority of our dealers are already using PartSmart for Ariens and Gravely as well as other lines they carry, we’re confident that they will welcome the addition of the Stens catalog,” added Ariens.

“We are pleased to have the opportunity to partner with Stens Corporation to provide their dealers and distributors with access to the accurate, up-to-date parts and pricing information they need to succeed,” said Brian E. Dearing, chairman and chief executive officer of ARI. “Stens selection of ARI is further testimony to the value that ARI brings to dealers, distributors and manufacturers in the Outdoor Power Industry,” added Dearing. “Stens joins the more than 40 manufacturers in the Outdoor Power Industry, including Briggs & Stratton, MTD, Stihl and Toro, who have selected PartSmart for use by their dealers. We fully expect that Stens dealers and distributors will experience increased productivity and reduced costs, just as others have worldwide in the Outdoor Power Industry. We look forward to working with Stens in creating their first and future catalogs with PartSmart,” concluded Dearing.

About Stens Corporation

Stens Corporation of Jasper, IN, was founded in 1957 and has become a leader in its industry, priding itself on innovative products, fast service and great customer care and support. In 1995, the Ariens Company, one of the world’s premier manufacturers of consumer power equipment, purchased Stens Corporation. Since that milestone, a close working alliance has been forged between, Stens, Ariens and Gravely International, which is also a wholly-owned subsidiary of the Ariens Company. Stens now benefits from the resources and knowledge of both a terrific consumer product company and an outstanding commercial product company. Stens has distribution centers in Visalia, CA; Atlanta, GA; Jasper, IN; Harrisburg, PA and Dallas, TX. For more information on Stens, visit their website at www.stens.com.

About ARI

ARI is a leading provider of electronic parts catalogs and related technology and services to increase sales and profits for dealers, distributors and manufacturers in the manufactured equipment markets. ARI currently provides approximately 99 parts catalogs (many of which contain multiple lines of equipment) for approximately 77 equipment manufacturers in the U.S. and Europe. Approximately 76,000 catalog subscriptions are provided through ARI to more than 25,000 dealers and distributors in approximately 89 countries in a dozen segments of the worldwide equipment market including outdoor power, power sports, ag equipment, recreation vehicle, floor maintenance, auto and truck parts aftermarket, marine and construction. The Company builds and supports a full suite of multi-media electronic catalog publishing and viewing software for the Web or CD and provides expert catalog publishing and consulting services. ARI also provides dealer marketing services, including technology-enabled direct mail, email and a award-winning dealer website service that makes it quick and easy for an equipment dealer to have a professional and attractive website. In addition, ARI e-Catalog systems support a variety of electronic pathways for parts orders, warranty claims and other transactions between manufacturers and their networks of sales and service points. ARI currently operates three offices in the United States and one in Europe and has sales and service agents in England and France providing marketing and support of its products and services.

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