Message #21 From:
NewsBot Date: January 8, 2007 06:00:00 AM
CYRO News Chyron and REZN8 Partner on Development Project for a Major Television Network
MELVILLE, N.Y.--(BUSINESS WIRE)--Chyron Corporation (OTCBB: CYRO) today announced that Emmy-Award winning
REZN8, one of Hollywood’s leading premier
digital design companies, is partnering with Chyron as part of a major
television network re-branding project.
REZN8, a leader in the design and development of Graphical User
Interfaces (GUI), company branding and real-time viewer experiences,
boasts an impressive client list including Fox Sports, ABC News, CBS
News, CBS Sports and Hallmark, to name but a few. The application
development group at REZN8, in conjunction with its design teams, will
use Chyron HyperX graphics systems with Lyric PRO advanced creation
software, to develop applications that are designed to have compelling
impact on the ease and the efficiency of creation of HD design graphics
used in high-profile sports programs.
This relationship is set to be long-term, with future on-going and
in-depth developments being anticipated as the partnership progresses.
The results will not only be milestones in the way that broadcast
graphics have historically been created –
allowing REZN8 to facilitate and export external, 3-dimensional projects
into the Chyron environment – but they will
also enable the production of stunning graphics in a dynamic, playout
environment in a significantly more cost-effective manner . The
objective is to both drive down production costs and to simplify
ease-of-use and the graphic production process thereby maximizing the
economic benefits and utility for the Chyron user.
James Marsland, REZN8’s Vice President,
Business Affairs and a corporate director commented, “We
are very excited with this relationship we have established with Chyron
and with the launch of this joint, multi-staged development effort.
REZN8 has a 20-year history of designing and creating visually-stunning
graphical images systems for all of the major networks’
sports programs so we intimately understand the needs of the Chyron end
user. This, combined with our deep understanding of underlying
technologies, gives us the insights as to what should be developed so as
to enhance production efficiency and economies and for greater
ease-of-use”
Michael Wellesley-Wesley, Chyron’s Chief
Executive Officer added, “We are delighted to
be working with REZN8 on this exciting project and expect it to be the
first of a number of successful collaborative content creation projects
between Chyron and REZN8. Chyron systems and software are increasingly
being recognized for their innovative design and creation abilities and
we anticipate moving further into the field of branding and content
creation in 2007.”
About Chyron
With unwavering clarity of vision, Chyron continues to define and
dominate the world of broadcast graphics. Winner of numerous awards,
including two Emmys, Chyron has proven itself as the undisputed leader
in the industry. From the entry-level MicroX to the HD/SD-switchable
HyperX with Lyric PRO, Chyron’s exceptional
product line brings unmatched, 2D and 3D graphics creation and
performance to the most demanding studio and mobile operations. Rounding
out Chyron’s graphics offerings are still and
clip servers, channel branding and telestration systems, MOS newsroom
integration solutions and the award-winning WAPSTR mobile phone
newsgathering application. The ChyTV product line leverages Chyron’s
broadcast expertise with video graphics devices for microcasting and
digital displays. Chyron holds a patent on technology that enables the
integration of live television graphics data with a broad range of
interactive media platforms and consumer electronics devices. Chyron has
a unique, 40-year history of service and support for its products that
far exceeds that of most manufacturers. For more information about
Chyron products and services, please visit the company web sites at www.chyron.com
and www.chytv.com
(OTCBB: CYRO).
About REZN8
Established in 1987, REZN8 is recognized for its creative genius in
designing and developing Graphical User Interfaces (GUI), company
branding, and real-time viewer experiences. REZN8’s
award-winning creations reflect its unique marriage of design with a
deep understanding of technology and the foresight to anticipate its
impact on the creative process.