Message #24 From:
NewsBot Date: February 20, 2007 05:56:00 AM
CCBEF News Glengrove Organics Set to Launch in Loblaws - Canada's Largest Grocery Chain
VANCOUVER, British Columbia--(BUSINESS WIRE)--Clearly Canadian Beverage Corporation (OTCBB:CCBEF) is pleased to announce Glengrove Organics large bag format will begin selling in the Loblaws’ Natural Value departments in March 2007. This program features one pound packages of such core organic items as raisins, sunflower and pumpkin seeds and an assorted dried fruit and nut mix. Glengrove Organics will initially be packed in sizes of approximately one pound or larger with future line extensions to include smaller packs aimed at the single serve snack category.
David Reingold, President of DMR Food’s, stated, “We are delighted by the acceptance of this new program from an organization such as Loblaws. A leader in the health food category with stores from coast to coast, Loblaws is the largest food distributor in Canada. We are confident these large pack sizes will attract traditional bulk dried fruit and nut customers as a much more convenient packaging alternative.” Reingold continued, “I am convinced about the potential that the Glengrove product line has in today’s marketplace. Our launch in Loblaws further validates our formula of starting with a quality product and adding great packaging, reliable delivery and excellent service.”
About Clearly Canadian
Based in Vancouver, B.C., Clearly Canadian Beverage Corporation markets premium alternative beverages, including Clearly Canadian® sparkling flavoured waters and Clearly Canadian dailyEnergy, dailyVitamin and dailyHydration Natural Enhanced Waters which are distributed in the United States, Canada and various other countries, and organic and natural dried fruit and nut snack foods, including the Sundridge Farms, Naturalife, Sweet Selections, Simply by Nature and Glengrove Organics brands. Since its inception, the Clearly Canadian brand has sold over 2 billion bottles worldwide. Additional information about Clearly Canadian may be obtained at www.clearly.ca.
Forward Looking Statements
Statements in this news release that are not historical facts are forward-looking statements that are subject to risks and uncertainties. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes", "estimates", "potential", "predicts", "continue" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analysis and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management, including but not limited to, the belief that the Glengrove Organics line of products will perform in the marketplace and attract consumers who traditionally buy bulk dried fruits and nuts. These assumptions are subject to many risks, and actual results may differ materially from those currently anticipated. These risks include, by way of example and not in limitation, general economic conditions, changing beverage consumption trends of consumers, the Company's ability to generate sufficient cash flows to support general operating activities and capital expansion plans, competition, pricing and availability of raw materials, the Company's ability to maintain the current and future retail listings for its beverage products and to maintain favorable supply, production and distribution arrangements, laws and regulations and changes thereto that may affect the way the Company's products are manufactured, distributed and sold and other factors beyond the reasonable control of the Company. Additional information on factors that may affect the business and financial results of the Company can be found in filings of the Company with the U.S. Securities and Exchange Commission and with the British Columbia and Ontario Securities Commissions.
CLEARLY CANADIAN BEVERAGE CORPORATION is the registered holder of various trademarks or pending trademarks, including CLEARLY CANADIAN® dailyEnergy, dailyVitamin and dailyHydration. CLEARLY CANADIAN BEVERAGE CORPORATION, and its wholly owned subsidiaries, produce, distribute and market CLEARLY CANADIAN® and CLEARLY CANADIAN NATURAL ENHANCED WATERS.
