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Message #23
From: Stock News Bot
Date: December 14, 2006 06:00:00 AM

PAYD News Paid Inc. and International Security Inc. Partner to Market Mixed Martial Arts VIP Ticket Packages, Camps and Merchandise

WORCESTER, Mass. & MIAMI--(BUSINESS WIRE)--Paid, Inc. (OTCBB: PAYD), International Security Inc. (ISI) and ISI’s wholly owned subsidiary Mixed Martial Arts International, LLC (MMAI) have signed a partnership agreement for Paid, Inc. celebrity services to provide VIP ticket packages and merchandising for a broad range of mixed martial arts (MMA) events worldwide, manage the VIPFightFans.com membership club and market a series of combat adventure and training camps. Through the partnership, Paid and MMAI anticipate providing their services to multiple MMA event promoters and sanctioning bodies. Paid will provide the web site design and management for all partnership projects.

Maurice Travis, Light Heavyweight Muay Thai World Champion, MMA International Champion and co-founder of MMAI, said, “Mixed martial arts is a hugely popular sport that attracts millions of people worldwide and is growing quickly in the U.S. Working with Paid celebrity services, we believe that we are one of the first entities affiliated with MMA events to provide complete VIP ticket packages direct to the public. Through these packages, fans will have the opportunity to meet the fighters and join in the official post-event VIP party. We see huge potential in marketing VIPFightFan packages, merchandise and combat adventure and training camps to millions of fans and adventure seekers.”

Paid and MMAI on Thursday, December 14, 2006 at 10 a.m. EST will launch sales for the first VIPFightFan ticket packages on Ticketmaster.com for the Gracie Fighting Championships (GFC) event (A Gracie-Cooper Sports LLC event) on Saturday, January 20th at Miami, Florida’s American Airlines Arena. The scheduled bouts will feature top fighters from around the world:

  • Title Bout: Fan favorite Nick Diaz (14-6-0) and Thomas "Wildman" Denny (22-14-0) battle for the new GFC Welterweight Championship.
  • Two members of the recently departed Carlson Gracie team, Ivan “Batman” Jorge (5-0) and Miguel Torres (29-1-0), will face the new ICON Sport middleweight champion Frank Trigg (14-5-0) and Charlie Valencia (7-2-0) in respective bouts.
  • Popular Brazilian jiu-jitsu world champion Ronaldo "Jacare" Souza Dos Santos (3-1-0) makes his North American debut against Jorge "Macaco" Patino (14-9-1).
  • Renato "Charuto" Verissimo (6-4-0) vs. Rumble on the Rock Welterweight Champion Jake Shields (16-4-1).
  • Veteran fighter Mario Sperry (12-4-0) battles Wes "The Project" Sims (16-8-1), who recently defeated the powerhouse fighter "Kimo."
  • Rhalan Gracie (0-1-0), the son of Relson Gracie, returns from his debut loss to a seasoned fighter to take on Andrew Mathews in Mathews' first professional fight.
  • Chris "The Westside Strangler" Brennan (18-12-1) challenges Rafael Dias (6-1-0).
  • Plus four undercard bouts.

The VIPFightFan experience will be hosted by MMA Champion Maurice Travis himself, who will provide unique behind-the-scenes insight known only to fighters. The VIPFightFan ticket packages will be available from TICKETMASTER (www.Ticketmaster.com) and include:

  • A premium Octagon-side ticket;
  • A pass to the official post-fight VIP party;
  • Photo opportunities with fighters and near the pit;
  • A Meet & Greet with MMA fighters BEFORE the fight;
  • An early admission tour of the venue to see firsthand what goes on before, during and after the fight;
  • Merchandise grab bag with an official Gracie Fight t-shirt, VIP credentials and more;
  • A complimentary VIPFightFan membership.

Further details on the VIP Fan Experience packages are online at www.ticketmaster.com.

Mixed martial arts fans will have the inside track on the industry with a “must-have” VIPFightFan Membership (Free with purchase of any VIPFightFan ticket from Ticketmaster). Membership includes:

  • Updates, news, event schedules and access to MMA VIP ticket packages on the soon-to-be-launched www.VIPFightFans.com web site;
  • Online Q&A with MMA International Champion Maurice Travis, who grew up and trained with numerous members of the Gracie family, has starred in numerous MMA movies and television shows and is one of the most decorated mixed martial artists in American history.
  • Giveaways and contests
  • Message board
  • Presale opportunities for future VIPFightFan ticket packages
  • 10% off merchandise and VIP ticket packages at VIPFightFans.com

In the coming weeks, Paid will be building out the www.vipfightfans.com web site to include sale of VIP ticket packages, merchandise and Combat Adventure Fantasy and Training Camps. Paid and ISI anticipate starting with a small number of events in first quarter 2007 and building the program to include numerous North American and international events year round.

MMA events were started in 1992 by Rorian Gracie and are generally eight-man single-elimination contests inside an octagon cage featuring a combination of fighting styles, such as karate, Muay Thai, Jiu-Jitsu, boxing, wrestling, kickboxing and judo. Live events draw 5,000 to as many as 70,000 attendees, who often pay hundreds and even thousands of dollars for premium tickets, with millions more tuning in via TV and pay per view.

ISI’s Combat Adventure Fantasy Camps bring together 10-25 participants for 3-7 days in boot camp-like environments worldwide to be trained by martial arts and military experts (active and retired U.S. Marines, Navy Seals and Special Forces) and law enforcement SWAT team members in close quarter combat; weaponry; rappelling from helicopters and fixed structures; sniper tactics; jungle, urban and guerilla warfare; and infantry tactics. Trainees apply military and law enforcement strategies to resolve hostage or terrorism situations amid hostile military forces and live ammo fire. Other ISI Training Camps focus on developing leadership and team-building skills by transferring military/battlefield strategies into Fortune 500 boardrooms. The nation’s premier business schools utilize ISI’s leadership training for their MBA candidates.

“Mixed martial arts is taking the entertainment industry by storm as indicated by the extensive national newspaper and television feature coverage over the past week,” said Kristen Kuliga, VP of Paid celebrity services. “The avid fan base pulling from a broad demographic range has turned to mixed martial arts for an extra level of excitement. We believe the fans will embrace our VIPFightFan packages that offer exclusive entrée to cage-side seating and VIP after-parties that have traditionally been reserved for event participants, celebrities and insiders.”

She added, “We’re thrilled to introduce a new product to this exploding sport. This marks yet another area of expansion to the breadth of entertainment and sporting areas that Paid Inc. services and has the advantage of being a year round sport with recurring events. ISI, and in particular, Maurice Travis’ experience as a MMA champion, are invaluable resources on the sport, its fans and the event promoters, and provide the perfect complement to our extensive VIP ticket packaging, marketing and merchandising expertise.”

A flurry of national media coverage over the past week showcased mixed martial arts’ explosive growth. A USA Today feature on 12/4/06 noted, “Signs of (mixed martial arts) success include the fact that UFC's Spike TV reality show, The Ultimate Fighter, often outdraws NBA and baseball games among the coveted 18- to 34-year-old male demographic. Its pay-per-view bouts are estimated to pull in eight figures, and ufc.com has doubled its traffic, to 2 million unique visitors a month, in the past year.” It continued, “Beyond the surprising abundance of women, there's also a range of races (only African-Americans seem in short supply), professions (from shelf stockers to stock brokers) and ages.” Link to story: www.usatoday.com/life/people/2006-12-04-ultimate-fighting_x.htm

Links to recent media features:

60 Minutes and Yahoo Featured News: “A New Kind of Fight” http://60minutes.yahoo.com/segment/25/fight_club, featuring Renzo Gracie

San Francisco Chronicle: “Fighting Outside the Box”

http://sfgate.com/cgi-bin/article.cgi?f=/c/a/2006/11/26/UFC.TMP

About International Security Inc.

Privately held International Security Inc. specializes in all aspects of total security solutions domestically and internationally for architectural structures, armored vehicles, security consulting, investigations, executive protection, close quarter combat and counter terrorism training and leadership/team building training. ISI’s staff of professional mixed martial arts fighters, active and former military and law enforcement experts conduct training adventure camps and leadership/team building camps as well as organize and host VIP experiences at mixed martial arts events. ISI has formed a subsidiary, Mixed Martial Arts International, LLC to manage its partnership with Paid, Inc. For more info on ISI and Maurice Travis, visit www.intlsecurity.com and www.mauricetravis.com

About the Gracie Fighting Championships

The Gracie Fighting Championships (GFC) is a mixed martial arts organization whose goal is to create a tradition of excellence in the sport by bringing together superior match ups where athletes can demonstrate their skills. The GFC will continue in the competitive spirit of the legendary Gracie family. The GFC is based out of Columbus, Ohio and additional information on the company can be found at www.gfcfighter.com

About Paid, Inc.

Paid, Inc.’s celebrity services provides celebrities with official Web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages, and Web site content, such as news, polls, message boards, contests, biographies and custom features to attract tens of thousands of visitors daily, as detailed on its Web site, www.paidcelebrity.com. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. Using proprietary patent-pending technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and Web site development and hosting. The Company's common stock trades on the Nasdaq OTC Bulletin Board under the symbol PAYD. For further information, visit www.paid.com.

Forward Looking Statements:

This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations and expectations about celebrity programs and fan club activities. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as they are subject to numerous factors and uncertainties. Other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-QSB with the Securities and Exchange Commission.

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