Message #12 From:
NewsBot Date: December 5, 2006 12:18:00 PM
QRSM News QRS Music Technologies, Inc. Unveils New Story & Clark Power Center Program
NAPLES, Fla.--(BUSINESS WIRE)--QRS Music Technologies, Inc. (OTCBB: QRSM), a leader in the design,
manufacture and distribution of pianos, piano-based audio and multimedia
products, music and piano accessories, today announced its new Story &
Clark Power Center Program, designed to maximize sales with key dealers
throughout the United States. The Story & Clark Power Center Program
focuses on sell-through by creating a unique environment and total
shopping experience designed to stimulate and engage customers.
The Power Centers help customers envision the full experience of owning
a Pianomation® system by demonstrating how it
can be integrated with all the other elements of their entertainment
system. “Our patent-pending Qsync™
and SyncAlong™ capabilities have a huge ‘wow’
factor,” said Ken Clark, Director of Sales. “Watching
and listening to artists like Frank Sinatra or Diana Krall in concert
while the piano plays along stops people in their tracks.”
“With the Power Center, customers immediately
grasp the added value Pianomation® brings to
owning a piano. The Center not only sells Pianomation®,
it helps sell pianos, too,” said Bob
Rosenthal, owner of The Piano Gallery in Dallas, Texas. “We
keep a concert DVD on and playing, and it’s
the first thing customers gravitate to when they enter our store.”
Along with a Story & Clark grand piano equipped with Pianomation®
and Qsync™, the Power Centers include a large
format, 42” plasma screen TV, surround-sound
stereo equipment, impactful merchandising aids including a series of
posters and a CD software display, all in a living room setting that
typically includes a couch and several comfortable chairs, creating a
realistic home environment. Qsync™, which
adds DVD SyncAlong capabilities to a Pianomation system, is currently
being demonstrated exclusively through Story & Clark Power Center dealer
showrooms. The consumer version of Qsync™ is
expected to be available in early 2007.
With the Story & Clark Dealer Power Centers, QRS is advocating
experiential retailing, a concept that is successfully used by retailers
across a variety of industries. “Today’s
most successful retailers recognize that consumers view shopping as a
form of entertainment and they expect the act of shopping to be as
rewarding as actually owning the product,”
said Tom Dolan, President and CEO of QRS. “A
grand piano is a luxury item and a big investment. Customers feel better
about purchasing a piano from a dealer where the buying experience
matches their perception of the product itself.”
Photo available upon request.
About QRS Music Technologies, Inc.
QRS Music Technologies, Inc. manufactures and distributes pianos and
piano accessories, Pianomation® musical
instrument digital interface (MIDI) systems for acoustic pianos, and
compact discs and music rolls for player pianos. QRS is the creator of
Pianomation®, the first MIDI system to
combine analog and digital technology to turn any piano into a
reproducing player piano. QRS Music was founded in 1900 and is based in
Naples, Florida. QRS is traded over-the-counter on the OTCBB: QRSM.
Additional information about QRS is available at www.qrsmusic.com.
Forward-Looking Statements
Statements made in this news release that relate to future plans, events
or performances are forward-looking statements. Any statements
containing words, such as, “believes,”“should,”“anticipates,”“plans,” or “expects”
as well as other statements are forward-looking, and those statements
involve risks and uncertainties outside of the control of QRS and are
based on current expectations. Consequently, actual results could differ
materially from the expectations expressed in these forward-looking
statements. Attention is directed to cautionary statements in QRS
filings on Form 10-KSB for the fiscal year ended June 30, 2006 and other
QRS filings with the Securities and Exchange Commission. All those
filings are available on the Web site of the Securities and Exchange
Commission at www.sec.gov.
