Simtrol, Inc. (SMRL.OB) Share Prices Advance 9.52% Today
Simtrol shares increased 9.52% as investors’ interest in the company increases. The company’s products enable their customers to control, monitor, diagnose, schedule and manage devices in a powerful, uniform way with better pricing and improved functionality than its competitors.
Simtrol’s products appeals to multiple markets because of their many applications. In the Government market, the company’s Curiax Arraigner software enables government agencies to provide courtrooms and jails with an alternative way to deal with problems associated with the transport of prisoners.
The company estimates that their potential revenue for its application in the government market alone to be $500 million. Its strategic marketing strategy leverages the sales and marketing teams from their partners, IBM, Polycom, NASI and SAIC, to reach over 3,000 counties.
The multibillion-dollar Healthcare market also gives the company significant opportunity to grow. Using Simtrol’s rich media applications, surgeons can collaborate images of live surgeries via high definition videoconferencing with colleagues and medical students around the globe.
The company’s go-to-market strategy to license its software to medical companies such as Stryker, Smith & Nephew, Sony, Karl Storz, Olympus, and Skytron, enables them to embed Simtrol’s software into their advanced operating room solutions. This strategy allows Simtrol to focus on continued product development while leveraging the sales and marketing teams from established market leaders.
Simtrol, Inc. (SMRL.OB) Reports 19.6% Increase in Revenues and a 571% Increase in Total Assets
Simtrol released its quarterly report for the quarter ended June 30, 2007. The report announced that total assets increased about 571% for the six months ended on June 30, 2007 from $285,908 for the six months ended on December 31, 2006. The company explained that the increase was primarily due to proceeds from Series B convertible preferred stock that was issued March 16, 2007 in a private placement.
The company also announced that its revenues substantially increased from $35,056 to $41,900, an increase of 19.6%. The company announced last month that it joined Polycom ARENA program to provide digital arraignment solutions to local, state and regional governments, which may be part of the reason for the increase.
There is much opportunity for Simtrol as state and local government spending for audiovisual products and systems alone is over $1 billion annually according to a report completed by the International Communications Industries Association.
Simtrol, Inc. (SMRL.OB) Benefits by Targeting Multiple Markets
OnGoer, Simtrol’s software platform, can be used in a number of applications and industries, but the healthcare and government markets are the main sectors targeted by the company.
Simtrol is actively working on the next wave of vertical applications and partnerships to drive multiple revenue streams. The company recently inked a channel partnership with two major companies to sell its Curiax platform to county, state and regional governments throughout the United States.
The goal oriented management team has extensive experience in the software industry and has the expertise to carry out Simtrol’s multifaceted growth strategies. With a talented management team and proven software platform in place, Simtrol could very quickly become a leader in the software industry.
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