Message #7 From:
NewsBot Date: September 27, 2006 05:00:00 AM
SQUM News Frost and Sullivan Publishes a White Paper on Sequiam Biometrics Innovative Range of Consumer-Centric Biometric Products
ORLANDO, Fla.--(BUSINESS WIRE)--Sequiam Biometrics (OTCBB:SQUM), a consumer-centric fingerprint
biometrics technology company headquartered in Orlando, Florida, has
designed and developed a range of products that are set to change our
everyday lives. These products are trademarked by Sequiam Biometrics as
Consumer and Lifestyle Biometrics products (CLBs).
Sequiam Biometrics flagship product, the BioLock, is both affordable and
user-friendly. The BioLock functions as a deadbolt, retailing for under
$300. This price point matches the cost of mid-range traditional locks
currently sold in the marketplace – an
important factor in enticing consumers to purchase innovative new
technologies at affordable prices. In addition, the BioLock is designed
such that it aesthetically resembles a conventional door lock thus
retaining the consumer mindset of having a traditional door lock with
enhanced convenience and security features.
The launch of Sequiam Biometrics’
consumer-focused biometric products has resulted in biometrics
technologies entering the mainstream consumer market.
Crossing the chasm - "Sequiam Biometrics’
vision is to transform a biometrically-enabled security product into a
convenience product for consumers," says Nicholas VandenBrekel, CEO of
Sequiam Biometrics.
"Sequiam Biometrics foray into the consumer biometrics marketplace is a
very encouraging step for the industry. Biometrics being inculcated into
our everyday lives is a significant shift in the current dynamics of the
market, heralding the value and benefits of convenient security
solutions," says Sapna Capoor, Frost and Sullivan Industry Analyst.
Rigorous testing and validation of consumer products is undertaken by
Sequiam Biometrics to ensure that only totally reliable products are
introduced in the marketplace. To ensure this, Sequiam Biometrics has
invested heavily in research and development (R&D) for many years. This
evaluation process has involved piloting products with a cross-section
of consumers and modifying the product based on direct consumer feedback.
Sequiam Biometrics’ extensive consumer
biometric product portfolio includes products for the following key
market sectors:
Home Security Systems (BioVault, BioLock, Early Adopter OEM product)
Financial
Healthcare
Hospitality Industry
Sequiam Biometrics has focused its energies on developing a wide range
of consumer lifestyle biometric applications that are designed to serve
these vertical markets. Also, in the pipeline are exciting products that
will further enhance convenience levels for consumers that would
normally not even consider integrating biometrics into their lifestyles.
The compelling consumer value proposition that is Sequiam Biometrics is
ready to engulf consumers in a gripping manner.
About Frost & Sullivan
Frost & Sullivan, a global growth consulting company has been partnering
with clients to support the development of innovative strategies for
more than 40 years. The company's industry expertise integrates growth
consulting, growth partnership services, and corporate management
training to identify and develop opportunities. Frost & Sullivan serves
an extensive clientele that includes Global 1000 companies, emerging
companies, and the investment community by providing comprehensive
industry coverage that reflects a unique global perspective and combines
ongoing analysis of markets, technologies, econometrics, and
demographics. For more information, visit http://www.frost.com
About Sequiam Biometrics
Sequiam Biometrics is a consumer-centric fingerprint biometrics
technology company headquartered in Orlando, Florida. The company has
extensive global reach with manufacturing, software development and
sales capabilities in China, South Africa, Taiwan and more recently
sales and final assembly operations in Switzerland. The company’s
key intellectual properties include the manufacture of optical sensors,
matching algorithms, circuit board design, associated software and
hardware development and valuable patents. For more information, visit http://www.sequiam.com
