Message #5 From:
NewsBot Date: March 9, 2005 06:36:05 AM
TLCO Teleconnect Signs Media Contract to Launch Innovative Market Penetration and Awareness Campaign
Teleconnect Signs Media Contract to Launch Innovative Market Penetration and Awareness Campaign
MADRID, Spain
LC Group
Rick Lutz, 404-261-1196
lcgroup@mindspring.com
Marketing Campaign to Facilitate Expansion of Operations in Spain, Portugal and Italy
Teleconnect, Inc. (OTCBB:TLCO) announced today that it has retained the services of TVA Productions, located in Studio City, CA, to develop and launch a national and international innovative media campaign. This "Media Blitz(R)" program is designed to build "brand awareness" with the public and business community by mass dissemination of information on TV, on airline aircraft, on radio, in print, and on the Internet. The eight-month campaign will target the telecommunications industry and consumers by expanding the visibility of Teleconnect's rechargeable prepaid calling card named Fortune Rechargeable and its other products.
The Media Blitz includes production, distribution, massive advertising placements and monitoring of an 8-minute TV news feature, In-Flight Video, Internet streaming video; a sixty-second radio spot, professionally recorded and distributed to 6,600 radio stations; a 1-3 column news feature with photo and contact info distributed to over 10,000 newspapers (mainly major market dailies and weeklies) reaching an estimated 20 million readers. It also includes production of a 10-minute corporate video and trade show video loop presentation.
About TVA:
TVA has over a 17-year history providing performance-based media campaign for Fortune 500 companies, national brands, major advertising agencies and PR/IR firms, emerging companies such as Solucorp and newly launched products like such as for example RE-ME-DI-ATE. TVA's list of past and present companies includes such impressive companies as Lexus, Sony, Textron, Vivendi Universal, Westinghouse, Qualcomm, etc. TVA team members are among the best in the world and boast over forty (40) Golden Mike, Addy, Emmy, Clio, and Aegis awards (www.tvaproductions.com).
About Teleconnect:
Teleconnect Inc. through its wholly-owned subsidiary Teleconnect Comunicaciones S.A., a Spanish telecommunications company, is a major player in the prepaid telecoms industry in Spain. Teleconnect Inc. is traded on a U.S. stock exchange, the Over The Counter Bulletin Board (OTCBB) with trading symbol TLCO. ITS Networks provides commercial and residential users in Spain with a very competitive array of prepaid services. www.teleconnect.es
Forward Looking Statements:
Except for the historical information contained herein, the statements in this press release are forward-looking statements that involve risks and uncertainties. Potential risks and uncertainties include, without limitation, continued competitive pressures in the marketplace; the effect competitive and economic factors and the Company's reaction to them may have on consumer and business buying decisions with respect to the Company's products; the ability of the Company to make timely delivery of new products and successful technological innovations to the marketplace; the continued availability of certain components and services essential to the Company's business currently obtained by the Company from sole or limited sources. More information on potential factors that could affect the Company's financial results is included from time to time in the Company's public reports filed with the SEC
