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Message #1
From: NewsBot
Date: December 29, 2007 01:42:23 PM

Automation of Funds Transactions and Enhanced CRM Key Trends to Maximize Potential of the Wealth Management Industry in 2008

2007 has been a transitional year in the application of information technology within the Wealth Management industry, as more firms are adopting sophisticated front end Client Relations Management systems in the quest for enhanced service quality and operating efficiencies, according to Kelly Tallas, CEO of WealthCraft Systems Inc. (OTCBB:WCSY), a leading IT solution provider for financial institutions in the Asia Pacific region.

During the coming year, WealthCraft believes the strategic imperative is for financial institutions to use IT to transform processes with the twin objectives of greater efficiency in funds transactions through automation at the front end and particularly the back end, and stronger support for the client relationship managers.

Singapore, Hong Kong and Taiwan have led the way in developing the wealth management industry in the region with assets under management increasing dramatically during 2007, according to various government figures. In the year ahead, China will become an increasing focus, with the mainland private banking market forecast to expand by a compounded annual growth rate (CAGR) of 12.5 percent over the next five years as institutions tap China’s rapid increase of wealthy individuals, numbering about 800,000 US dollar millionaires.

“We believe that front and particularly back office operations will face a bottleneck and a potential operational crisis as early as in the coming year if they don't automate the funds transaction process,” said Mr. Tallas.

“Straight-through processing solutions represent an important approach towards automation, enabling the entire trade process for capital markets and payment transactions to be conducted electronically without the need for re-keying or manual intervention.”

Within the wealth management sector, the volume of fund orders in Asia is clearly increasing at an unprecedented pace with Asian demand for mutual funds and unit trusts registering well into double-digit growth for 2007, according to SWIFT. However, manual intervention throughout the entire funds transactional cycle -- order, confirmation, pricing, reconciliation and exception processing -- is still very common.

This explosion in funds transactions is perhaps the most important trend in the overall migration of the wealth management services market. With the provision of a wide range of products and services becoming a key selling point for financial services organizations, the concurrent trend towards increasing competition will broaden the shift of the wealth management market to a more client-centric approach.

“During the coming year, we believe increased competition and more stringent regulation will drive financial services organizations to generate revenue through a wider range of customer services supporting different languages and multicurrency transactions, thereby expanding existing relationships,” Mr. Tallas added.

“Financial institutions will realize that CRM and client reporting systems can deliver these competitive advantages, enabling them to differentiate themselves and build customer loyalty by fulfilling ambitious growth expectations for their clients in the wealth management sectors.”

About WealthCraft

WealthCraft Systems Inc. (OTCBB:WCSY) headquartered in Hong Kong SAR, is the parent company of WealthCraft Systems Ltd, an information technology company that designs, develops, markets and supports a flexible, scalable and secure technology platform for wealth management services to financial institutions, including investment advisory firms, securities brokerage firms, retail and private banks, mutual fund companies and insurance companies.

WealthCraft's Advisor Workbench enables professionals to develop their wealth management business while its ATOMS Order Management provides an integrated back-office system providing order execution, order management and portfolio and commission management. WealthCraft's products facilitate seamless implementation of the industry standard SWIFTNet Funds solution for automated mutual fund transactions. For more information please visit our website at www.wealthcraft.com.

This news release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on WealthCraft management’s current expectations and are subject to risks and uncertainties and changes in circumstances. All forward-looking statements included in this press release are based upon information available to WealthCraft as of the date of the press release, and it assumes no obligation to update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Further information on risks or other factors that could affect WealthCraft's results of operations are detailed in the filings of WealthCraft with the SEC.

WealthCraft Systems Limited
Rebecca Meng, +(86) 755-8828-4994 (Investors)
rebecca.meng@wealthcraft.com
or
Upstream Asia Limited
Jennifer Shay, +(852) 2973-0222 (Media)
jennifer.shay@upstreamasia.com

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