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Message #42
From: Stock News Bot
Date: November 9, 2006 05:30:00 AM

KANA News KANA to Present at Two Upcoming Industry Events

MENLO PARK, Calif.--(BUSINESS WIRE)--KANA Software Inc. (PinkSheets: KANA.PK), a world leader in multi-channel customer service, today announced that the company will be presenting at two upcoming industry events: the SSPA Services Leadership Conference, which will take place November 12-14, 2006 in Washington, D.C., and the Shared Insights Customer Contact Conference, being held November 13-15, 2006 in Boston, MA.

Anand Chopra, director of product marketing at KANA, will present at the SSPA Services Leadership Conference on Tuesday, November 14, 2006 at 9:30 a.m. EST. Mr. Chopra and Zach McGeary, associate analyst at Jupiter Research, will spearhead a breakout session entitled “Chatting for Commerce – Leveraging Live Chat to Maximize Sales and the Online Customer Experience.” The two industry experts will discuss the emergence of live chat as a viable service and support channel. Attendees will gain firsthand advice on implementing live chat as part of their multi-channel strategies, as well as best practices on effectively applying sophisticated chat capabilities to maximize customer satisfaction, online sales and ROI.

On Tuesday, November 14, 2006 at 1:15 p.m. EST, Kate Leggett, director of product management, knowledge management at KANA will participate in a panel session at the Shared Insights Customer Contact Conference. Entitled “The Road to Effective Self Service that Your Customers Will Love!” the panel will explore key considerations in the design, execution and continuous improvement of customer self service channels. In particular, panelists will address how customer care professionals can optimize self-service channels to enhance customer loyalty, provide a unique and enriching customer experience, generate additional revenue opportunities and reinforce a brand image across channels.

About KANA

KANA is a world leader in multi-channel customer service. KANA's integrated solutions allow companies to deliver consistent, managed service across all channels, including email, chat, call centers and Web self-service, so customers have the freedom to choose the service they want, how and when they want it. KANA's clients report double-digit increases in customer satisfaction, while reducing call volumes by an average of 20%. KANA's award-winning solutions are proven in more than 600 companies worldwide, including approximately half of the world's largest 100 companies. For more information visit www.kana.com.

Cautionary Note Regarding Forward-looking Statements Under the Private Securities Litigation Reform Act of 1995:

Information in this release regarding KANA's forecasts, projections, expectations, beliefs, and intentions are forward-looking statements that involve risks and uncertainties. All forward-looking statements included in this release are based upon information available to KANA as of the date of this release, which may likely change, and we assume no obligation to update any such forward-looking statement. These statements include statements about demand for multi-channel customer service solutions, and KANA's growth and success. These statements are

not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to such differences include, but are not limited to: competition in our marketplace, including introductions of new products or services, or reductions in prices, by competitors; risks associated with lack of market acceptance of KANA's products or services; inability to enhance and develop our products and services within budget and on schedule; inability to attract and retain qualified employees, to manage cash and expenditures or to expand sales; inability to manage our business in light of recent personnel reductions; KANA's history of losses; the effect of potential military action and terrorist activities; and slow economic conditions, particularly as they affect spending by our prospective customers on SRM and similar enterprise software products. These and other factors are risks associated with our business that may affect our operating results and are discussed in KANA's filings with the Securities and Exchange Commission, including our most recent annual report on Form 10-K and our quarterly reports on Form 10-Q.

NOTE: KANA is a registered trademark of KANA Software, Inc. All other company and product names may be trademarks of their respective owners.

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