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Message #24
From: Stock News Bot
Date: October 18, 2006 11:30:00 PM

RZ News Raser to Unveil New Electric Motor Design at the Electric Vehicle Symposium in Yokohama, Japan

PROVO, Utah--(BUSINESS WIRE)--Raser Technologies, Inc. (NYSE Arca: RZ), a technology licensing company established to develop and license advanced electric motor, controller and related technologies, announced today that it plans to unveil a new more powerful electric motor design for electric, and hybrid-electric vehicles next week at the 22nd Electric Vehicle Symposium (EVS-22) held October 23-28, 2006 in Yokohama, Japan. The Electric Vehicle Symposium is the premiere venue for the worldwide hybrid and electric vehicle industry.

Raser will announce a new 100-kilowatt AC induction based electric motor design called the Symetron™ P-100 in a press conference at the show. The P-100 was designed to double the performance of the company’s award winning P-50 integrated starter alternator. The Symetron™ P-100 is one in a series of high-horsepower motor designs Raser is developing to meet the demand for more onboard electric horsepower required by the next generation of strong hybrids, plug-in hybrids and fuel cell vehicles. These vehicles are more electrically dominant than today’s mild hybrids and often require the electric motor to serve as the primary drive for the vehicle.

“As hybrid vehicles evolve, requiring more power from the electric motor, and production volumes increase, we believe that Raser’s economical AC induction based technology will deliver the power and economy automakers seek to be competitive, along with the reliability that consumers demand,” said Raser CEO Brent M. Cook.

The electric motors used in today’s mild hybrid vehicles typically deliver 15-20 kilowatts of power utilizing permanent-magnet synchronous motors (PMSMs) that require expensive rare-earth magnets to operate. Permanent magnet motors generally become even more expensive as the motors get larger.

Raser’s AC induction based technology, recently awarded the Drive System Technology Innovation of the Year Award by Frost & Sullivan, achieves its high performance through advancements in motor control software and motor design, without requiring the use of permanent magnets. The Raser motor design offers automakers and their suppliers the performance and form factors comparable to PMSM-based systems, but provides the economy and reliability of the AC induction based platform. This cost-effective alternative may help automakers reduce costs and improve reliability to bring next generation hybrids more within reach of mainstream consumers.

Since the highly successful introduction of the Toyota Prius and Honda Civic hybrids, automobile manufacturers have responded to increasing customer demand by adding more hybrid models to their line-ups. This increased demand is due in part to a shift in hybrid buyers, from the environmentally minded, to the mainstream consumer, more concerned with rising fuel costs.

In addition to unveiling the new motor design, Raser will exhibit other new implementations of its Symetron™ family of technologies, including its new high output, high efficiency brushless alternator technology, designed to improve performance and fuel economy in conventional vehicles and its award winning P-50 integrated starter alternator.

Kraig T. Higginson, executive chairman of Raser, added, “We believe Raser will be a significant participant in this growing market in the future by offering high performance cost-effective alternatives. These recent advancements should allow Raser to provide a more economical motor-drive technology for the next generation hybrids.”

About EVS-22

The Electric Vehicle Symposium and Exposition (EVS) is the world's largest international symposium of its kind and hosts International Battery, Hybrid and Fuel Cell expositions. The first symposium was held in 1969 in Phoenix, Arizona in the United States, and will celebrate its 22nd symposium in 2006. Affiliated with the World Electric Vehicle Association, the symposium has been organized alternatively among Americas, Europe and Asia-Pacific. This will be the second time for Japan to host EVS since 1996. More information on EVS-22 is available at: http://www.evs22.org

About Raser Technologies

Raser is a publicly traded technology licensing company focused on improving the efficiency of rotating electro-magnetic and heat transfer applications within the Transportation, Industrial and Power Generation markets. Further information on Raser may be found at: www.rasertech.com.

Cautionary Note Regarding Forward-Looking Statements

This press release contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including, but not limited to, statements regarding the Company's beliefs about the Symetron™ technology; the status and enforceability of the Company’s intellectual property; the allocation of capital and the company's commitment to the development and testing of the Symetron™ technologies; its applications, performance characteristics and the business prospects for such technology and the Company; the Company’s beliefs about the strength of its existing and potential business relations; variances which may arise between performance projections, test results and actual commercial performance; and the Company's future results of operations.

These forward-looking statements involve certain risks and uncertainties that could cause actual results to differ, including but not limited to, our limited operating history and history of losses, our inability to compete effectively in the marketplace, our inability to improve or the strength of our patents and other intellectual property; our inability to project the value of the hybrid market and such other risks as identified in our quarterly report on Form 10-Q for the period ended June 30, 2006, as filed with the Securities and Exchange Commission, and all subsequent filings, which contain and identify important factors that could cause the actual results to differ materially from those contained in our projections or forward-looking statements.

All forward-looking statements in this press release are based on information available to us as of the date hereof, and we undertake no obligation to update forward-looking statements to reflect events or circumstances occurring after the date of this press release.

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